About Us — LifeTastic

The Birth of LIFETASTIC

Years ago, our pastry chef visited Australia. Deeply inspired by the local desserts, he decided to bring those flavours home. After countless trials and refinements, the Strawberry Watermelon Cake was perfected and loved by more and more customers.

Strawberry Watermelon Cake

Everyone who tries our Strawberry Watermelon Cake falls in love at first bite. As you bite into the watermelon, the flavours of rose and almond rush to your palate — always fresh and surprising. We hope every customer enjoys the freshest cake with the best texture and taste.

Building a Cake Brand

LIFETASTIC operates its own large-scale bakery, crafting fresh cakes daily with premium ingredients and strict quality standards. Beyond the Strawberry Watermelon Cake, we continue exploring new possibilities using seasonal fruits, now offering over 20 flavours — including sponge (gluten), almond (gluten-free), vegan and keto options.

From Cake to Restaurant

The original LIFETASTIC store is located at Sheung Wan, beneath the footbridge near HKU MTR station. Since opening in February 2016, guests have come not only for the Strawberry Watermelon Cake but also for the unique murals, diverse menus, and high food standards. The brand gradually expanded from cake retail to café and restaurant dining.

Becoming a Leading F&B Brand

Operating as a PATISSERIE and BISTRO, LIFETASTIC runs cake shops, cafés and restaurants across three business formats. In 2020, it opened at IFC Mall in Central and continues to expand across Hong Kong, with the goal of becoming the city's leading F&B brand.